TeamCompanies of all industries and sizes use marketing solutions, so you might need some help if you’re running a small business. There are useful tools that will simplify the process of marketing campaigns and help you achieve your objectives whether it’s digital transformation, business growth, or data management. The following 11 best small business marketing software is a list of affordable and easy-to-use tools, so keep reading.
1. Optify
This is a useful cloud-based service and one of the best small business marketing software. Optify helps you control lead generation programs. You’ll be able to nurture existing leads and generate new ones but also measure your success.
2. SEMrush
If you need a content marketing platform, use SEMrush, because it will help you create engaging content, as well as data-driven strategies for marketing. It will provide you with detailed analytics, collaboration and planning tools, SEO tools, and tailored templates. It’s one of the best small business marketing software because it gives you detailed market insights that you can use to analyze and improve your content. You’ll also be able to review the reputation of your band because SEMrush tracks customer reviews and online mentions of your brand.
3. HubSpot
Maybe you’re looking for an inbound marketing solution, and if so, you should definitely check out HubSpot because it offers a more effective and personalized alternative to traditional strategies. HubSpot has many marketing apps, including tools for marketing analytics, blogs, lead management, and social media. It’s one of the best small business marketing software because customers aren’t that fond of traditional marketing strategies.
4. Vene Dash
Do you need a marketing solution that can help you optimize your affiliate marketing campaigns? Use an end-to-end performance solution that offers tools to manage all transactions, monitor affiliate performance, and oversee campaigns. With Vene Dash, you’ll also be able to perform URL checking, risk assessments, fraud protection, and destination site monitoring. Vene Dash also offers API integration options, which means that it can work alongside any platforms you already use.
5. Vocus
Another cloud-based software is Vocus, and it can help you with customer acquisition as well as retention because it makes it easier for you to reach out through social media or other digital media channels. It offers a suite of tools that you can use for email marketing, social media marketing, PR, and search marketing.
6. Mayple
This is one of the best small business marketing software that can help you with conversion optimization, paid ads, and marketing strategies. It includes an AI-based algorithm and you can use Mayple to continuously monitor the performance of your project. Services of this software include social media management, SEO, content building, graphic design, and more.
7. MailChimp
Customize your emails with MailChimp and make them suit your marketing campaign. It offers analytics, A/B testing, spam filter diagnostic, and geo-target. You can use MailChimp in WordPress as well, and it’s one of the best small business marketing software when it comes to email marketing.
8. Omnisend
Maybe you need a marketing automation platform for your eCommerce business and, if so, Omnisend is a great choice. It combines channels like social media, email, SMS, and others into one channel, which lets you boost revenue by reaching more potential customers at once. You can also use it for sign-up boxes, pop-ups, and more ways to get email addresses. Integrate them into websites, landing pages, or forms and improve customer engagement with A/B testing, Content Editor and Campaign Booster.
9. ThriveHive
One of the best small business marketing software is ThriveHive because it has everything you need for a successful marketing campaign. Use it to build a custom marketing plan that is specifically tailored to suit the needs of your business. It offers many options which can come in handy when you need SEO optimization and marketing consultation.
10. SE Ranking
Make the best out of your digital marketing strategy and increase your efficiency by using SEO software such as SE Ranking. It’s perfect for enterprises, entrepreneurs, agencies, and SMBS and offers many SEO promotion and analysis tools. You can track keyword ranking for any device and location in any of the major search engines. SE Ranking has a user-friendly interface, and it can be used both by beginners at SEO and SEO experts. It’s like getting a detailed roadmap for your SEO strategy and marketing plans. What’s more, it provides you with an SEO checklist, so that you can make sure that you have everything you need for a successful campaign.
11. Demandbase
This is a great tool for B2B marketers that you can use to turn your website traffic into more sales and improve conversations rates. It’s one of the best small business marketing software that identifies your website’s traffic and tailors your content to your visitors so that they get a relevant and personalized experience.
Be sure to check out the best free software for small businesses as well, and make the best out of these tools!
